Building a personal brand is more than a buzzword—it’s a powerful career tool that can propel you toward new opportunities, recognition, and influence. Recently on the Makers Podcast, Brandon Burns, Todd Pedler, and I discuss my journey from entertainment law to coaching with her Dream Career Accelerator program. During the conversation, I offered invaluable insights into how personal branding on platforms like LinkedIn can turn visibility into tangible career advancement, especially for Gen Z and Millennial professionals. Listen to the full episode here.
Key takeaways from this episode
Personal branding as a career accelerator: Building an authentic personal brand can be transformative for career growth, helping professionals gain visibility and credibility in their field.
Consistency is key: Regular, authentic content creation on platforms like LinkedIn can significantly boost engagement, build a loyal audience, and enhance professional influence.
Embrace authenticity: Aligning content with personal values and unique perspectives not only attracts followers but also establishes trust and credibility.
Learn and adapt: Building a personal brand is a process of trial and error. Experiment with content formats, adapt to what resonates, and stay open to feedback.
Purpose-driven career shifts: Madeline Miller’s journey highlights the power of aligning career goals with personal values, showing how purpose can drive professional fulfillment and impact.
About the Makers Podcast
Hosted by Brandon Burns and Tod Pedler, the Makers Podcast shares the stories of makers, creators, and barrer-breakers who have invented and grown some of Australia’s most successful products on the global stage. Come and hear their stories and expect the unexpected.
